When is a manicure not a manicure? (Marketing to Men)
Sex Sells, or so the saying goes, but how do you sell to the sexes? More specifically, how do you market to men? Wandering around Perth CBD last week I…
Sex Sells, or so the saying goes, but how do you sell to the sexes? More specifically, how do you market to men? Wandering around Perth CBD last week I…
Wandering around Sydney last week I was reminded about the importance of making the most of stolen moments. Those one or two hours where you can either sit in a hotel room watching…
I’ll start this post with a quick apology to regular readers who may have noticed that I was missing in action last week, but I have a very good excuse ……
How would you go if one day you were driving one of those huge trucks in a WA mine, and the next you were invited give a Tedx talk ……
Let’s say you run a small to medium business and being a good business person you know the value of garnering community support, but how do you do it? It’s…
Last weekend blogging guru Darren Rowse ventured over to Western Australia to present the inaugural Problogger event. The chance to sit at the feet of someone who’s been blogging for…
Several years ago I travelled Australia researching domestic violence for a Canberra Government Department. The aim was to identify strategies that had been empirically proven to work. Little did I…
Day One of the Perth Writers Festival … my brain is already rapidly filling up and pondering a myriad of possibilities. All I need now is time and a rich…
When I was growing up I was too busy climbing trees to read, but then someone gave me a bound collection of Agatha Christie stories and life changed. So it…
Turn on the news or pick up a paper and there’s bound to be a story about what happens when cultures collide. Usually it’s a highly emotive negative piece about…
Perhaps your relationship is squeaky new, the snoring from the pillow next to you still warming your heart. Or maybe you’re a few years in, approaching the dreaded seven year…
For several weeks now I’ve driven passed an abandoned van parked outside a beautiful old church in the leafy suburb of Mount Lawley. At first I thought it might be…
What better way to spend Australia Day than with a game of Human Fetch. The ingredients are … Australia Day 2014 © The Ponder Room One long sheet of black…
Australia Day left me with a few things to ponder … Australia Day 2014 © The Ponder Room But mostly what an unbelievably beautiful, friendly, easy place Australia is to…
At ground level Perth’s Elizabeth Quay is best known for the pre-Christmas traffic snarls. The large barrier surrounding the development site adds intrigue and excites about what is to come. Recently I…
Western Australia, or Perth in particular, is well known for being isolated, but it’s not often we get dubbed the ‘best in the world’ for something. This weekend we achieved…
Being a dutiful consumer I’ve learnt to be alert but not alarmed, in fact given some of the destinations I’ve been in lately, it could be said that I’ve got a…
There are some, who I believe, are quite relieved to see the end of Christmas … Camouflage Tree © The Ponder Room Trees for example. If this sight was anything to…